Our Books

Everyday Analogies To Simplify...Anything

You're a professional, an expert in your area, and you're stood in front of people who aren't. They need to understand something technical, complicated and jargon-filled. How do you explain it simply, and clearly, so they 'get it'?

Easy. You use an analogy. You take that complex concept and you equate it to something in everyday life that everyone recognises.

But how do you come up with these analogies?

Even easier! In these books, there are hundreds of examples from the world of business to help explain tricky ideas in simple terms.

Make any specialism crystal clear, whether for colleagues, customers, clients, students, or even yourself.

• Explain anything clearly, concisely, and simply

• Drive engagement and collaboration

• Grow your confidence and build influence

Get your audience nodding, not shaking, their heads – by using analogies to build bridges of understanding.

Everyday Analogies To Simplify Information Technology

In this book, there are 500 examples from the IT world to help explain tricky ideas in simple terms.

Make tech crystal clear, whether for colleagues, customers, clients, students, or even yourself.

• Explain anything clearly, concisely, and simply

• Drive engagement and collaboration

• Grow your confidence and build influence

An example:

DevOps: DevOps can be compared to a well-coordinated dance involving choreographers (developers) and dancers (operations teams). The choreographers create the dance routines (software), and the dancers perform them on stage (production environment). Through constant communication and collaboration, they ensure a flawless performance (software delivery and operation).

Order on Amazon using these links:
UK: https://www.amazon.co.uk/Everyday-Analogies-Simplify-Information-Technology/dp/1738454215
US: https://www.amazon.com/Everyday-Analogies-Simplify-Information-Technology/dp/1738454215
Any other countries, please follow either link and change to your country from there, as these books are available worldwide on Amazon.

a circle of icons representing a network of analogies for different types of technology
a circle of icons representing a network of analogies for different types of technology
Cybersecurity

Coming Soon!

a laptop computer monitor and a laptop demonstrating cybersecurity
a laptop computer monitor and a laptop demonstrating cybersecurity
Computer Networking

Coming Soon!

a computer network box of various network hardware
a computer network box of various network hardware